Bangkok, December 23, 2020 – dzcard, the largest smart cards manufacturer in South-East Asia, is delivering personalised dual interface credit card to SBI Card, India's largest pure-play credit card issuer. SBI Card collaborated with Paytm, one of the largest Indian e-commerce payment and financial technology platform, to launch the fintech's next-generation card.
Paytm in partnership with SBI Card is targeting to address the credit card need of its customer base of almost 300 million wallets. The card empowers user to control their card experience through smart one-tap feature on their Paytm application. Paytm is using SBI Card’s platform and expertise to venture into credit card market and SBI is gaining access to the additional customer segment.
The Paytm SBI cards are available in two variants, Paytm SBI Card and Paytm SBI Card SELECT. These are getting launched on the Visa platform. Paytm SBI Card digitises the credit card experience by enabling smart app features and thus providing superior benefits to its users. The card is designed for the digitally savvy young Indian professionals and is bringing customer rewards, cashbacks and savings on the Paytm application. It also has intelligent features such as a personalised spend analyser.
"The SBI Card-Paytm partnership is demonstrating a new paradigm for credit cards in India that values a seamless digital experience in the social distancing era," said Atul Jain, Managing Director, South Asia at dzcard. "This innovative move brings a unique offering to the market and increasing value for its user. The card is democratising access to the largely underpenetrated Indian credit card market."
"We are very proud to have been able to deliver these highly customised PayTM SBI cards in a very short lead-time which demonstrates dzcard's capabilities to suit it’s solutions to the particular needs of customers. With this project, we show that dzcard is the ideal partner for fintech and financial institutions that are reshaping the payment landscape with innovative digital experience," he added.
About dzcard
dzcard is the leading smart cards manufacturer in South-East Asia and Africa. dzcard is securing everyday lives in a connected world.
dz aims to provide solutions to the increasingly complex and fragmented digital lives by securing transactions, protecting identities and ensuring connections. It is empowering payment, fintech’s, telecom and governmental institutions with trustworthy product & solutions.
dz is fully integrated company and offer entire range products, cards, packaging, personalization, digital solutions and encrypted authentication.
The company has more than 1,000 collaborators, operations in 3 continents. It has 2 factories and 5 scheme certified personalization canters. dzcard is delivering its solutions to clients all around the globe.
For more information, visit www.dzcard.com or follow dzcard on LinkedIn.
dzcard media contact:
Renaud Adam
Bangkok, Thailand
+66 2 705 1939
About SBI Card
SBI Card was launched in October 1998 by the State Bank of India (SBI) and GE Capital. Incorporated as SBI Cards and Payment Services Limited (previously known as SBI Cards and Payment Services Private Limited), SBI Card is headquartered in Gurgaon, Haryana. The aim of SBI Card is to offer Indian consumers access to a wide range of world-class, value-added payment products and services. Our endeavor is to simplify the lives of our customers, employees and other important stakeholders. Today, with over 10 million credit card customers, we are the second-largest credit card issuer in the country.
For more information, visit www.sbicard.com
About PayTM
PayTM is India’s largest payments company that offers multi-source and multi destination payment solutions. It offers comprehensive payment solutions to over 8 million merchants and allows consumers to make payments from any bank account to any bank account at 0% fee. Owned by India’s largest mobile-internet firm One97 Communications, Paytm was founded by Vijay Shekhar Sharma and is headquartered in the National Capital Region, India. Its investors include SoftBank, SAIF Partners, Alibaba Group and Ant Financial.
For more information, visit www.paytm.com
